Staff_Graeme_150x225Graeme Freemantle is the twin son of Reg & Joyce Freemantle who owned Glenvale Farm and Freemantle’s Lucerne Mills. Graeme was educated in the local township of Maryborough and on leaving school in 1975 joined his father’s business as a general hand and truck driver.  In 1992 Graeme purchased the business and began realising his vision of diversifying and expanding the products and services of Freemantle Stock Feeds.  Under the guidance and mentoring of his friend and former manager Trevor O’Shea (now deceased) the pair set about establishing the building blocks for Freemantle Stock Feeds P/L as it is today.

A lifetime involved in the farming industry has educated Graeme in the purchasing and manufacturing of quality stock feed.  Liaising with local producers Graeme identifies and purchases the raw products required for milling and the development of product lines.  Contract harvesting is organised and scheduled to meet the demand of maturing crops around the area by Graeme and his team of harvesters.

Like his father before him, Graeme is community spirited lending assistance where he can to local groups and organisations.  Following the Black Saturday bush fires of 2007, Graeme drove one of the first semi’s of donated stock feed into the St Andrews area devastated by the fires.  From selling ANZAC Day badges to clearing roads after storms, there is more to the man of Graeme Freemantle than meets the eye.

When not working, Graeme enjoys blowing the cobwebs away on his Honda 1300 Cruiser, following his AFL team Richmond and developing gardens on his home block.



BUSINESS MANAGERStaff_Allan_150x225

With a strong background in finance and computers, Allan joined the team in mid-2012.  Originating from Wagga Wagga and educated in Albury Allan’s qualifications include a Bachelor of Business in Accounting and Computing.  Allan has worked across a variety of businesses in the Albury-Wodonga region beginning in the National Bank and expanding to  GMAC Finance, McRae Motors and Net Intellect.

Following the departure of Mary Heddell as the Business Manager in January 2018, Allan takes on the role of Business Manager.  Allan’s role includes providing financial, Human Resources, OH&S, legislative and accreditation functions of the business.

Outside of work, Allan is a huge train buff with a particular interest in H O Victorian trains and he is a passionate Richmond supporter attending many games throughout the AFL season.  Allan holds the office record for the largest pet in the office – Chevy the Shepard.   Along with his wife, they are in the process of developing a native sanctuary on their lifestyle block with the aim of returning the bush to as close to  a native environment as possible.



Helen joined the team at Freemantle Stock Feeds in late 2015 and is the first point of contact for customers when they phone.  She is the “voice” that so many recognise but have seldom seen.  Helen’s primary role is to co-ordinate customer orders, invoices and deliveries along with maintaining stock levels.

Originally from Ballarat, Helen has a background in office management having spent many years working with Centrelink and the Education Department.

As a busy working mum with two teenage children, Helen’s family also includes two dogs Trini and Lucy who keep her company on morning walks.  Gardening and craft are two of her many hobbies when time permits.




Susan is the latest recruit to join the office team at Freemantle Stock Feeds in January 2018.  With a strong background in finance, Susan’s experience includes previous roles as a Branch Manager for the ANZ and bookkeeper for local businesses.

Together with her partner who also works for FSF on the farm, they enjoy hobby farming and breeding Fox Terriers.




Steve joined the team in August 2014 having come to us with a strong background in retail and wholesale agricultural sales.  Hailing from the Mallee, Steve grew up on the family broad-acre cropping farm near Underbool which his family  continue to farm today.  Educated at the local primary school and later at Ouyen Secondary College, he began his working life in rural merchandising.

Steve has worked around the Mallee region, living in Swan Hill and later operated his own business selling rural supplies in Hopeton.  Now a resident of Ballarat for the last 7 years with wife Judy and son Ben, Steve has joined the team at Freemantle Stock Feeds.

When not on the road spruiking our products, Steve is an avid Essendon supporter (struggling to be heard amongst the Tigers strong office team!!!) and enjoys travelling with his wife and son.